![Avatar photo](https://mogu.so/wp-content/uploads/2024/06/cropped-2024-06-18-19.33.03.jpg)
Мария Айвазян
Copywriter Mogu
I have three dogs — a greyhound, a dachshund and an unknown tiny half-breed. I love DIY, houseplants and good texts.
Author's articles46
![How to increase sales through e-merchandising](https://mogu.so/wp-content/uploads/2024/02/unnamed-6-1.png)
How to increase sales through e-merchandising
E-merchandisers place goods on the online showcase in the same way as a merchandiser on the shelves – so that it is...
![How to manage marketing for a startup](https://mogu.so/wp-content/uploads/2024/02/unnamed-7.png)
How to manage marketing for a startup
Little time, little budgets, few products. A startup differs from a large established company in that any mistake can be critical, and...
![Key differences between Agile, Scrum and Kanban (and how to use it in marketing)](https://mogu.so/wp-content/uploads/2023/12/unnamed-3.png)
Key differences between Agile, Scrum and Kanban (and how to use it in marketing)
You may have heard words like Agile, Scrum and Kanban – something on efficient and productive. If we implement them, productivity will...
![How for a marketer to task an analyst](https://mogu.so/wp-content/uploads/2023/12/unnamed-2-1.png)
How for a marketer to task an analyst
Marketing without analytics does more harm than good. In this article, we will look at what an analyst does, how to draw...
![Time management tips](https://mogu.so/wp-content/uploads/2023/12/smitdep_time_management_on_the_hand_of_the_big_dial_weighs_a_ma_79d2508e-e9c9-4d74-99bf-836014c8be21.webp)
Time management tips
Time management is a system of principles, methods and tools that help you optimise your time for greater productivity. While it sounds...
![SMM and task trackers](https://mogu.so/wp-content/uploads/2023/12/smitdep_social_media_marketing_a_lot_of_tasks_difficult_tasks_b_7986bcca-9b6d-404a-969a-25c1e2b863fc.webp)
SMM and task trackers
More and more companies and entrepreneurs are turning to SMM specialists to increase brand visibility and attract new customers through social media....
![How can an advertising agency organize the effective work of a distributed team](https://mogu.so/wp-content/uploads/2024/01/unnamed.jpeg)
How can an advertising agency organize the effective work of a distributed team
According to Global Workplace Analytics, the number of remote employees has increased by 159% since 2005. Now some employers are trying to...
![Workspace for marketplaces](https://mogu.so/wp-content/uploads/2023/12/unnamed.png)
Workspace for marketplaces
Let’s say you have decided to enter the marketplace. It seems that all you need is a product and the desire to...
![Metrics in marketing: how to make advertising measurable](https://mogu.so/wp-content/uploads/2023/12/business_presentation_graph_chart_project_analytics_statistics.png)
Metrics in marketing: how to make advertising measurable
Metrics are numerical indicators that are used in marketing to evaluate the performance of a company’s actions. To understand what metrics in...
![From day planner to task tracker](https://mogu.so/wp-content/uploads/2023/11/kandinsky-download-1701194641829.png)
From day planner to task tracker
In today’s world, where you have to perform many different tasks every day, a diary has become an indispensable tool for planning...
![How to make the copywriting department more productive](https://mogu.so/wp-content/uploads/2023/11/smitdep_30_copywriters_sit_at_a_desk_and_write_articles_746eb63e-73b2-4774-beec-7773e4f845b6-e1700922775252.webp)
How to make the copywriting department more productive
Quality content plays a key role in today’s marketing strategy. Many projects are worked on by a team of specialists and it...
![How to create an effective content plan for your business](https://mogu.so/wp-content/uploads/2023/11/image5.png)
How to create an effective content plan for your business
A content plan is a document that spells out what content is to be created, when it will be published, and what...